The beautiful emotion of love was clearly prevalent at the venue, with the ambient décor of well-known iconic images of love symbolizing the concept of endless love with eternal platinum. The design concept for the Platinum Love Bands - Endless Love range is based on a design hook taken from a trend report presented by WGSN, a worldwide leader in trend forecasting under one of the aesthetic directions of ‘Luxury Archeology’; a new design direction which used both ancient materials and amalgamates it with modern themes. The range, symbolic of eternity, captures a way of expressing eternal love and includes pieces of minimal expressions of mythological or ancient icons of eternal love on contemporary platinum pieces.
Jewellery expert Gunjan Suri, Head Platinum Designer at Shrenuj & Co. elucidated the significance of celebrating milestones with the eternal Platinum Love bands, “For centuries, lovers have chosen platinum as an everlasting expression of their love, this naturally white precious metal never fades or tarnishes with time, just like real love that lasts for an eternity. Each pair of bands is symbolic of the deep emotions around a couple’s enduring love for each other and the design themes infuse the endearing emotion of Endless Love. The concepts adopted are ‘Infinity Symbols’, ‘Endless Love Knots’ and ‘Duo Bands’, an eternal token of love. Perfect to celebrate the emotions of everlasting love and a mark of the couple’s Platinum Day of Love.”
The melodious couple of Chennai, G.V Prakash and Saindhavi unveiled the Endless Love Range and spoke about their very special Platinum Day of Love. G.V. Prakash sang some melodious tunes for his beautiful wife and exchanged the Platinum Love Bands.
He said, “Choosing eternal platinum to commemorate our special Platinum Day of Love, once again reaffirms the strength and stability of our successful relationship. This symbol of love set in an everlasting white metal truly personifies the depth and the emotion of our journey of love. A look at these Platinum Love Bands by NAC Jewellers, years from now will bring back very special memories that have bound us in a love that will never end.”
Adding further, singer Saindhavi said, “Exchanging Platinum Love Bands today is a moment that I will cherish for a lifetime, just like this everlasting metal. Platinum love bands communicate the true love more than any piece of jewellery I have had in my jewellery box and it is a beautiful reflection of the eternal promise made to me by my husband and is the perfect expression to the seal the beautiful bond we share as a couple.”
At the launch event, Mr. N. Anantha Padmanabhan, Managing Director, NAC Jewellers said, “At NAC we understand our customers changing tastes and preferences and we offer an appealing blend of the traditional and the contemporary, catering to all jewellery requirements. The increasing demand for platinum amongst many couples today is why we launch this beautiful Platinum Love Bands collection of Endless Love; a symbolic range that represents the strength of couple’s relationship and conveys the emotion of what they feel for each other. Platinum love bands are a perfect representation of an everlasting emotion. This naturally white metal never fades or tarnishes with time and its enduring nature makes platinum jewellery the perfect choice for a lifetime.”
Platinum Guild India Quality Assurance Programme
In order to assure consumers of the purity of platinum jewellery, Platinum Guild India Pvt. Ltd. has appointed Underwriters Laboratories (UL Inc, USA) to audit and monitor its Quality Assurance Scheme. Under this scheme, all authentic platinum jewellery in India comes with a Quality Assurance Card and bears the purity hallmark of “Pt 950” stamped inside the piece. This also serves as an assurance of a ‘buy back’ programme.
About NAC Jewellers:
With 35 years of experience in jewellery retail, NAC Jewellers presents the most captivating pieces, designed to enchant you. These world-class designs are further enhanced by their superb quality and exclusive variety.
NAC offers exclusive platinum & gold jewellery designed specifically for marriages and festivals. In addition to that jewellery for everyday wear is also available. The Diamond studded jewellery covers a spectrum of designs, from small intricate patterns to dainty aesthetic styles. Also on offer are Rubies and Emeralds, which are set tastefully exhibiting the fine craftsmanship. The designs available are both current and conventional and having been passed on through generations, the principle of purity and quality still prevails.
For more information on platinum please visit: www.preciousplatinum.in
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